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Gregory Goff
REALTOR & AUCTIONEER
Exit Realty Bob Lamb & Associates
2630 Memorial Blvd.
Murfreesboro, TN 37129
Phone: 615-653-0080
Office: 615-896-5656 x 153
Email: ExitRealty@GregoryGoff.com

Be sure to visit my partner site at www.GregoryGoff.com.  Your premier website for home searches and comparable sold homes in Middle Tennessee.  Click here to learn more about agriculture in Tennessee.

 

 

Testimonials Page

Greg helped us close on a house in May 2014 and we could not be happier with the level of service and commitment he gave us for over five months of searching and negotiations. I'm sure we will likely go down in Greg's book as one of the most difficult sells of all time, but we appreciated his persistence in dealing with the sellers' agent and respecting our wishes of what type of home we work looking for. Having grown up in this area, he is incredibly knowledgeable about areas around town - which to see and which to avoid - which was very comforting to us because we were getting ready to move from NC. We are glad to call him a friend and would gladly recommend him to anybody looking for a home in our area of Middle Tennessee. John & Brittany Goodwin
Greg put up with a lot out of me in the last four years... I put my house on the market several times, then the bottom would drop out of the market and I would remove it..... However he stuck with me and was always very patient with me... Not only that; if I picked out a house to look at he would always give me the pluses and negatives of the place, he did not try to hide anything just to make a sale... I would highly recommend him to anyone looking for a home... He is a very nice young man very knowledgeable in real estate and auction... Cynthia Maxwell
Would recommend Greg to everyone. He is very professional, knowledgeable and willing to work with you in finding your real estate needs. I told him what I was looking for and a price range I was able to afford. He had several options and homes for us to look at. I will not use any other realtor, period!! Mark & Karen Burns
Greg is great to work with. He is honest and I trust him completely. He has a great personality and sense of humor which has to be a plus in his line of work. Any time you deal with the public, especially involving a huge purchase or sale of a home, where money, emotions and a lot of stress is involved, it is important to be able to get along with people. I feel this is one of his strong points. We had some issues with my parents property and its location and people involved and Greg was always there to help and went above and beyond what I felt was required. I would definitely recommend him to other people and if and when I need a real estate agent again, he will be my first choice! Sherry Harlow
Greg is very knowledgeable about real estate. He helped us sell our home and buy another one over a 100 miles away. He made many trips with us to look at homes, many were all day trips. He stayed informed of the buyers of our home and their financing. Any problems that came up, we knew as soon as Greg knew. Any problems were worked out as soon as possible. Greg goes out of his way to please his clients. He stays educated and up to date on real estate and utilizes all the latest technology to assist him in helping his clients sell and find their dream home. Cindy Masiongale
Gregory Goff is an excellent, highly-focused realtor. If we ever need to sell again we will be using him! He always made sure our home was advertised and that we were well aware of anything we needed to do when going through the closing process. He also helped us when we were buying our new house! Lakeisha Bryson
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agent photo
Gregory Goff
REALTOR & AUCTIONEER
Exit Realty Bob Lamb & Associates
2630 Memorial Blvd.
Murfreesboro, TN 37129
Phone: 615-653-0080
Office: 615-896-5656 x 153
Email: ExitRealty@GregoryGoff.com

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Real Estate News!!!

Latest Realty News from NAR

Charity Deduction Faces Same Tax Reform Risk as MID

Of all the itemized deductions, the one for charitable contributions might seem to come out the best under tax reform. That’s because it’s the only deduction under both the House and the Senate versions of the bill that is largely undiminished. And yet charities complain donations will dry up under tax reform. What gives?

b“Provisions in the tax bill the House and Senate are considering would make the situation worse” for charities, Ray Madoff, director of the Boston College Law School Forum on Philanthropy and the Public Good, says in a Nov. 27 New York Times opinion piece.

The problem, Madoff says, is the near doubling of the standard deduction. With all of the other itemized deductions either going away or constrained by new caps, most households will opt for the standard deduction rather than continue to itemize. That renders the tax deduction for charitable giving nearly meaningless. As Madoff puts it, “A vast majority of American taxpayers would no longer itemize and therefore would receive no benefits for their charitable giving.”

That argument might sound familiar. It’s the same one NAR is making about homeownership. Under the Senate bill, the mortgage interest deduction would be left intact, but the deduction for state and local taxes would go away. In the House, MID would be limited to mortgages of $500,000 and the deductions for property taxes would be capped at $10,000, while the deduction for state and local income and sales taxes would be entirely repealed. So, while MID is preserved, either entirely or in part, very few households that itemize today would continue to do so. As a result, MID would continue to be a benefit only for the wealthiest households.

Given the structural changes to the tax code lawmakers have before them, preserving the deduction for charitable contributions is mostly meaningless. This is exactly the same thing REALTORS® are saying about tax incentives for homeownership. They’re meaningless for most households if tax reform passes in its current form in both the House and the Senate.

More on tax reform’s impact on homeowners in The Voice for Real Estate.

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Don’t Just Sell a Home; Market a Lifestyle

Kevin Tengan told attendees at the REALTORS® Conference & Expo to remember that home buyers are looking for "a place for their life to happen."

Kevin Tengan told attendees at the REALTORS® Conference & Expo to remember that home buyers are looking for “a place for their life to happen.”

To help your listing stand out from the competition, focus on the lifestyle the property will help buyers achieve, in addition to common details such as square footage and number of bedrooms.

That’s the advice of visual effects specialist Kevin Tengan, who has turned his experience working on Hollywood productions into the foundation for a real estate business that reflects his love for imagery and storytelling. A buyer might say they want a four-bedroom, three-bath house with a sunny kitchen and a backyard, but what they’re really looking for is “a place for their life to happen,” he said during a session at the REALTORS® Conference & Expo in Chicago earlier this month.

“A lot of what we communicate is ‘what’ and ‘how,’ but few talk about ‘why,’” said Tengan, CRS, chief operating officer of RE/MAX Prestige in Honolulu. “Start with the why.”

As you develop marketing campaigns, remember that saying a home is in a great neighborhood isn’t as powerful as showing why that is the case, said Tengan. For example, if you produce a video property tour, include footage of nearby attractions such as beaches, museums, shopping districts, and other aspects of a community that can inspire a buyer to want to live in the area—not just in the home. Anything you can do to tie your listing to the lifestyle buyers want will attract more traffic, Tengan said.

One of the keys to developing marketing materials that will resonate with buyers looking for a certain lifestyle is understanding the trends that characterize the people you are trying to reach, said Emily Line, vice president of commercial services for Realtors Property Resource®. As a real estate professional, you have access to an enormous amount of data about what consumers are looking for. There are services that can sift through the information and create reports to help you develop an effective pitch, Line said.

The data can help you tune in to trends that reflect the kind of buyers you want to reach. You can identify people in certain kinds of occupations, where they like to shop, and what they like to do for entertainment, Line said. This information can help you connect with buyers in your area, as well as investors who want to purchase commercial or residential properties that will attract certain types of tenants, she said.

Turn the information you collect into a marketing tool by incorporating it into a story that connects the property to the goals and lifestyle of those who would buy it, Tengan said. “At the end of the day, the story is all that matters. A great story evokes a reaction.”

‘This is Our Moment. Own it.’

“Are you ready to own it with me?”  asked Elizabeth Mendenhall, a sixth-generation REALTOR® and the sixth woman to become president of the National Association of REALTORS® in the past 110 years. “We absolutely have the power to make a difference.”

Mendenhall was sworn into office by her father Richard Mendenhall, who was 2001 NAR president. “There is nothing more powerful in this journey than sharing it with others,” she said addressing thousands of REALTORS® at the Inaugural gala during the REALTORS® Conference & Expo in Chicago.

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Mendenhall ended her inaugural festivities with a group rendition of “REALTORS® Own It”—the vibrant tune that she co-wrote for her presidency. The song evokes the pride and power embodied in dedicated real estate pros who strive each day to meet the complex needs of their clients and keep the industry strong.

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